American Continental School Catwalk Show

Yesterday I attended the exclusive Fashion Show of American InterContinental University London's School of Fashion 2010, which took place at the glamorous Music Room on South Molton Lane, Mayfair. The event was sponsored by L’Oreal, New Look, Lipsy, Vilene Freudenberg and Neuro.


I went to the event with my friend whom I now officially refer to and constantly call ‘Bella’! We got a bit carried away eating at Busaba’s by Selfridges that we literally had to rush to the venue and luckily made it on time. I work with a lot of emerging brands so am always keen to see what new talent is out there as it is something I am very passionate about so was really excited about attending the show.

The venue was completely packed so I just positioned myself near the entrance which worked in my favour actually. I managed to get a really good view of the collections being showcased which was great!

The Catwalk show was showcasing a range of designs from first year to final year students consisting of both menswear and womenswear, with inspiration taken from the concept of structure, including within pattern cutting of 3D geometric shapes, textiles and creative drape – from sculptural, rigid structure to soft sculpture that can be worn on the body.

Watch my filmed footage of the show below :)

I loved the make-up look used on the models and lashes. The Make-up was carried out by the fantastic ‘Session School’ and models wore feathers on top of their eyelashes to create a fabulously feminine yet striking look (see below)

Internationally recognised for the quality of the programs, industry involvement and high quality graduates, AIU London is situated in the heart of the fashion industry and for 35 years has been preparing students for the field of fashion. The school’s fashion department also teaches optional modules in Paris.

Below pic: AIU London award winner Johnny Wang on the catwalk with model

Below Pic: AIU award winner Kelly Hulderman

Overall the designs were Amazing!!! Wow there’s so much talent out there!

Nite x

About the American Intercontinental University (AIU) London

AIU London’s exciting, vibrant fashion department situated in the heart of the industry for 35 years prepares students for careers in fashion internationally. AIU London is recognized internationally for the quality of the programs, industry involvement and high quality graduates with student’s achievements including Sky 1’s Project Runway Winner, plus careers at Matthew Williamson, London; Hugo Boss, Copenhagen and Vivienne Westwood, London

W: www.aiulondon.ac.uk

Mr Lipop: The Project Catwalk Alumni

Project Catwalk's Tom Lipop showcased his hip and trendy high quality menswear range next at the 'A La Mode' Catwalk show. I loved his hoodies and sharp finished cuts which were evidently designed to a very high standard.

Below are some pics:



About Mr Lipop by ToM Lipop:

Upon completion of a challenging BA Hons degree in Fashion and Textiles (menswear), the Lipop London mastermind went onto successfully participate in Sky One's 'Project Catwalk. ' His participation in the show not only showed his resilience in such a demanding and tough environment but displayed his high-level of design competence and his ability and vigour to thrive in the competitive fashion industry. Partaking in "Project Catwalk" equipped Lipop with the skills to fulfil design and pattern cutting roles at Griffin Laundry, House of Holland, Halfpenny London and Nathan Jenden.

It is Lipop's infatuation with creating contemporary and forward thinking garments inspired heavily by the long historical lineage of British fashion which has been expressed through his own Avant Garde collections. One not to follow trends but to set them, Lipop has innovated a very distinct handwriting using striking illustration, technical cutting, experimenting with new fabrics, and garment construction. Parallel to his own creations, Lipop, who held a senior design position at House of Holland aspires to great designers such as Massimo Osti and Henrik Vibskov; two designers he claims who 'push the boundaries of fashion craft with successful, conceptual and aesthetically progressive garments. '

Visit: www.lipop.co.uk/www.lipoplondon.com