Friday, 13 March 2009

Outstanding Emerging Designers Make their Mark at the ‘A La Mode’ Catwalk show

Outstanding Emerging Designers Make their Mark at the ‘A La Mode’ Catwalk show

Friday 6th March 09 saw five of some of the UK’s most outstanding emerging designers showcase their S/S 09 and A/W 09/10 collections to an audience of press, buyers and fashion enthusiasts.
The event took place at the renowned creative Arts venue ‘The Rich Mix’ in Brick Lane. Sponsors supporting the show included L.A Sugar, Clicqisse, Quick Energy Drinks, 4 Seasons Shop, Love Genevieve, Esska’s shoes, Diary Directory, Soiree Nights and Flaunt Fashion Attraction.

Opening the show was the fantastic entertainment group, Ellements, who got the crowd energised and excited with their pop performance.

Above: Model wears Danielle Morgan

The first designer to showcase was the Award Winning designer Danielle Morgan, whose collection has also been recently purchased by Asos and is currently stocked on their website

www.asos.com. Danielle Morgan showed both her S/S 09 collection, Phenomenal Woman, and her A/W 09/10 Collection, Imperial Reign.

Above:Models wear Saffron Knight

Following Danielle’s collection was designer Saffron Knight’s Bold and beautiful collection influenced by dance themes such as jazz, flamenco and ballroom. The collection consisted of her hand drawn prints transferred onto a gorgeous selection of fabrics.

Above:Models wear Thandie Olivia

Thandie Olivia showcased her S/S 09 collection “Cocktails & Candy” consisting of a rich mix of old school femininity, with influences from the 50’s, and relevant trend led pieces in bright colours and luxurious fabrics.

Above: Model wears Maria Cuji
Designer Maria Cuji showcased her collection ‘FREEDOM’ which comprised of a gorgeous selection of contemporary handmade hats and intimate pieces.


Above:Model wears Veronique B Couture

Closing the show was Veronique B Couture whose contemporary twist on Tribal wear did not disappoint. Her collection ‘SENNIYA’ saw her experiment and explore with a range of gorgeous fabrics inspired by her culture.

Above: Our show presenter Sheela
The gorgeous show presenter was styled and dressed by designer label Georgie W Couture.

Exhibitors on the night included Guate Goat Boutique Ltd, 4 Season’s Shop, and Artwork by Artists Laura Godfrey, Sheila Fratini and Adelaide Damoah.

Indie Songwriter and singer Elite and Rock Band Designer Babies also performed on the night.

Above:Guests at the event
Guests also had the Opportunity to win 2 BA return tickets to New York by purchasing a raffle ticket at £2. All proceeds went to Raw Inspiration Charity.

The after party was hosted by soireenights.com and held at one of London’s hottest venues, Monroe, No5 Cavendish Square. Exquisitely furnished No5 is a gorgeous mansion house that boasts 3 bars, an acclaimed restaurant and member’s nightclub with a roof terrace.

DVD copies of the event are currently available. Please email

info@lagenevenorth.co.uk if you would like to order a copy.

La Geneve North thank all the sponsors:


If you are a designer and would like to showcase at our next event due to take place on Friday 18th September 09 then please contact yolande@lagenevenorth.co.uk

For sponsorship or advertising enquiries please contact
theresa@lagenevenorth.co.uk

For general enquiries or further information about any of the designers from the night and further images please contact info@lagenevenorth.co.uk

Image Credits: Carli Art and Carol-Ann Bavage

Thursday, 12 March 2009

The Cosmopolitan Online Fashion Awards 2009

Last week I attended the Cosmopolitan online fashion awards which took place on 5th March 2009 at the prestigious Roof Gardens in Kensington.

Judged by Fearne Cotton, Lisa Snowdon and Mark Heyes, together with Cosmopolitan’s readers and fashion experts, the awards celebrate the very best in online fashion retailing.

Representing every element of fashion, from the hottest partywear and sexiest heels, to the best online jeweller and online retailer of the year, the winners for 2009 were as follows:

Hottest Partywear – karenmillen.com

Best Workwear – next.co.uk

Sexiest Lingerie – lasenza .co.uk

Most Ethical E-tailer – marksandspencer.com

Sexiest Heels – newlook.co.uk

Best for Bags – riverisland.com

Best Online Jeweller – Accessorize at monsoon.co.uk

Best for Watches – hsamuel.co.uk

Loves Your Curves – evans.co.uk

To-Die-For Denim – asos.com

Sexiest Must-Flaunt Sportswear – nike.com

Best for Bargains – asos.com

Best for Designer – net-a-porter.com

Best for One-Stop Shopping – next.co.uk

Best Newcomer – boohoo.com

Best Celebrity Fashion Campaign Online - Dorothy Perkins and Gok Wan

Online Retailer of the Year – asos.com

Highly commended were also awarded to:

Sexiest Lingerie – Figleaves

To-Die-For Denim – Newlook.co.uk

“Nothing quite beats surfing for a new wardrobe from the comfort of your own home,” said Fearne Cotton. “The Cosmopolitan Online Fashion Awards provide the ultimate guide to the best fashion sites available. Being able to experience all the joys of shopping with no queues or crowds - complete heaven!”

Marketing director of Asos.com

Boohoo.com recieve best newcomer award

“Shopping online has never been easier and Cosmopolitan has made it even more accessible,” said Lisa Snowdon. “With increased time pressures combined with the sheer volume of fashion websites that cater for every shape and size, women can transform their wardrobe at the click of a mouse.”

I managed to have catch up with the Cosmo crew who were lovely. I then headed off home to prepare for the ‘A La Mode’ event the following day :)

Quick Notes:

The winners are featured in the April issue of Cosmopolitan (on sale 9th March). Further details and footage of the event can also be viewed at www.cosmopolitan.co.uk

Cosmopolitan magazine, published by The National Magazine Company, has a circulation of 450,836. A magazine for Fun, Fearless, Females, it celebrates fun, glamour and a passion for life and inspires young women to be the best they can be.