LONDON FASHION WEEK DAY 1!!!

So we have spent months preparing for our off schedule LFW week Catwalk ‘A La Mode’ and I could not believe how much time has just flown by!! Wow!!

Today saw 5 Independent designers who included De Wson, MYR, HMH Couture, Anayawa and Veronique B Couture showcase their stunning S/S 2010 collections to an audience of press, buyers and upscale consumers. The event took place at the Prestigious Charing Cross Hotel in Strand.

Below pic: Models in HMH Couture

Below pic: Models in MYR

Below pic: Models in Anayawa

Below pic: Model in Veronique B Couture

Opening the show was Scottish based label De Wson presenting their collection ‘Nova’ consisting of Sumptuous silks, delicate chiffons, frolicking frills and buxom bows centre a lovely line of devore prints and soft colour blends saturated with sparkling Swarovski crystals.

Below pic: Model in De Wson

Photography CREDIT: Marc Wright

A special guest appearance was made by Big Brother’s Charlie who the ladies loved and qued to take a snap with – I KNOW!!

The talented Gabrielle Alpin also performed her amazing tracks live.

Overall it was a long but fun day I must say!!

Tomorrow will be the last day of ‘A La Mode’ and after that my diary is packed with other shows I will be attending for London Fashion Week.

Stay tuned!!

Discover more by visiting:

www.lagenevenorthevents.co.uk

http://www.lagenevenorthevents.co.uk/alamodedesigners09.html

Designers interested in taking part in A La Mode LFW Feb 2010 need to email yolande@lagenevenorth.co.uk

International Emerging and Independent designers Wow the Crowd at the Valmont in Chelsea London

Thursday 13th August saw a collection of exceptional designers unite to showcase their extravagant designs to an audience of press, buyers, stylists, upscale consumers and more. The event organised by La Geneve North Events took place at the Exclusive Valmont Private members Club in Chelsea with the doors opening promptly at 7.30pm.

Designers showcasing their outstanding collections included HMH Couture by Hanna Marie Hutchinson, Monica Couture , Petra Taoujni and Tanielle Lobo .

Above pic: Model wears Monica Couture

Guests in attendance included Cosmopolitan, Net-a- Porter, Harvey Nicholls, Top Stylists Alvetina Charochnykova, Lovisa Toll and Biki John, Time and Leisure Publishing, Mademoiselle Robot and much, much more. Guests enjoyed complimentary cocktails and Chelsea’s finest Sushi served throughout the evening.

Opening the night with their soulful performance were indie band Hella Cholla whose fans include Annie Mac. Lead signer Hannah Yadis infectious voice got the crowd hooked to the chorus’s.

The Valmont Club is an exclusive private members club located in Chelsea. It has been voted one of the best 100 things in the world by GQ Magazine.

The next Valmont Catwalk show hosted by LGN Events will take place on September 24th.

Designers interested in showcasing their collections need to contact yolande@lagenevenorth.co.uk

All buyer and press queries need to be directed to theresa@lagenevenorth.co.uk

W: www.lagenevenorthevents.co.uk

W: www.thevalmontclub.com